Understand what makes an ingredient legal for sale in U.S. food and supplements. GRAS, NDI, ODI, and FDA rules—explained simply and clearly.
Explore the top 5 functional ingredient trends for 2025—from GLP-1 inspired formulas to gut-brain health—and how brands can lead with science and innovation.
Discover how to overcome price resistance by leveraging the 4S principles—Safety, Science, Sustainability, and Story—to showcase the full value of premium, branded ingredients.
Long sales cycles are slowing innovation. Learn how ingredient companies can accelerate growth by embracing private label strategies and rethinking their path to market.
Big wins are great, but steady singles and doubles build lasting sales success. Learn why a full, diverse pipeline is key to momentum and growth in today’s competitive market.